Legal

Privacy Policy

Last updated: 1 July 2026

Tide & Tail Co. (“we”, “us”, “our”) respects your privacy. This policy explains what personal information we collect, how we use it, and the choices you have. We handle your information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

Information we collect

When you place an order, create an account or contact us, we may collect your name, email address, delivery and billing address, phone number and order history.

We do not store your full card details. Payments are processed securely by our third-party payment providers.

How we use your information

We use your information to process and deliver your orders, provide customer support, send order updates, and — where you’ve opted in — share news, offers and feeding tips.

We may also use de-identified data to understand how our store is used and to improve our products and website.

Sharing your information

We share information only with the service providers that help us run the business — payment processors, delivery partners and email tools — and only to the extent they need it. We never sell your personal information.

Cookies

Our website uses cookies to keep your cart, remember preferences and measure traffic. You can disable cookies in your browser, though some features may not work as intended.

Data security

We take reasonable steps to protect your information from misuse, loss and unauthorised access. No method of transmission over the internet is completely secure, but we work hard to safeguard your data.

Accessing and correcting your information

You may request access to the personal information we hold about you, ask us to correct it, or ask us to delete it, at any time. Just email us and we’ll help.